Information about Product Manager
Product Management Team Model
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The title of Product Manager refers to a collective term often used to describe a combination of roles that form the Product Management Team Model.
The product management team is comprised of four distinct roles that organizationally resides in the Product Management department. The four roles in the product management team model are the product planner, product marketer, sales engineer, and marketing communications (MarCom) manager. These four roles are the basic providers of the planning, deliverables, and actions that guide the inbound oriented product definition and the outbound marketing efforts.
The most common combination of roles to which the Product Manager title is attributed, are the product planner and product marketer.
Provisos
Diverse interpretations regarding the role of the product manager are the norm. The product manager title is often used in many ways to describe drastically different duties and responsibilities. Even within the high-tech industry where product management is better defined, the product manager's job description varies widely among companies. This is due to tradition and intuitive interpretations by different individuals.In the Financial Services industry (Banking, Insurance etc.), Product Managers manage Products (for example a Credit Card portfolio), their Profit and Loss as well determine the business development strategy.
In some companies, the product manager also acts as:
- Product Marketing Manager - may perform all outbound marketing activities
- Project Manager - may perform all activities related to schedule and resource management
- Program Manager - may perform activities related to schedule, resource, and cross-functional execution
See also
Product management is an organizational function within a company dealing with the planning or marketing of a product or products at all stages of the product lifecycle.
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High tech is technology that is at the cutting edge—the most advanced technology currently available. The adjective form is hyphenated: high-tech or high-technology. (There is also an architectural style known as high tech).
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A project manager is a professional in the field of project management. They have the responsibility of the planning and execution of any project, typically relating to construction industry, architecture or software development.
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Collaborative Product Development (Collaborative Product Design) (CPD) is a business strategy, work process and collection of software applications that facilitates different organizations to work together on the development of a product.
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In business and engineering, new product development (NPD) is the term used to describe the complete process of bringing a new product or service to market. There are two parallel paths involved in the NPD process : one involves the idea generation, product design, and detail
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Product management is an organizational function within a company dealing with the planning or marketing of a product or products at all stages of the product lifecycle.
..... Click the link for more information.
..... Click the link for more information.
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